AI adoption in design differs from past digital transformations like CAD/BIM. AI is already familiar and doesn't require expertise, making guardrails and governance essential. Successful AI strategies need broad stakeholder engagement, including non-experts, to discover valuable uses. Though potential is high, the actual business impact of AI is not yet widely measured. Businesses must define measurable outcomes and strategies for managing change to realize value.
Why is AI adoption different from past digital transformations in design?
